Suncorp | Resilience Rd

When it comes to climate change, experts predict Australia will become one of the worst-impacted places on the planet, with some parts being rendered uninsurable.

As the country’s leading insurance group, Suncorp want to bring resilience to every street in Australia. Massive worked with Leo Burnett to make one Australia’s most disaster-prone roads, its strongest.

Case study

We simply can’t continue on a cycle of cleaning up.

Bernadette Norrie - Head of Suncorp

Story of Resilience Rd

We found five neighbouring homes on Rockhampton’s most vulnerable street.

Each house was analysed by experts and upgraded with resilient features so it could withstand increasing weather events over the coming years.

Brand TVC